X is ending its Creator Revenue Sharing programme and moving creators to a new Original Content Rewards Programme. The platform stopped accepting new applications for the old scheme on August 7, 2026, and will retire it on September 7. Existing members will continue earning until then, with three final payouts planned.
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From September 8, they can start applying for the new programme if they meet its eligibility rules. The new system will focus on original posts and pay creators based on qualified impressions from Premium users on the Home Timeline.
X said the new programme is meant to reward creators for “original ideas, expertise, reporting, creativity, and commentary.”
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The new scheme comes with a different set of requirements. To qualify, creators must meet all of the following conditions:
Creators will earn from qualified impressions generated by their original posts. X says these are unique impressions from Premium users on the Home Timeline when at least 50% of the post is visible.
There is also a clear restriction on what can earn money. Content copied from another creator, substantially reproduced from someone else, or downloaded from another platform and uploaded again on X will not qualify for payouts.
X says payments under the new Original Content Rewards Programme will be made every two weeks. The first payout under the new scheme is scheduled for August 28.
For existing Creator Revenue Sharing members who become eligible and enroll after September 8, their first payment under the new programme will arrive on September 25, 2026.
Creators can check whether they qualify through Creator Studio > Original Content Rewards.
The new payment system is different from the old Revenue Sharing programme. Under the previous scheme, creators needed an active Premium, Premium Business or Premium Organizations subscription, at least 5 million organic impressions in the previous three months, and 500 verified followers. Its minimum payout was $30.
X payout details: When will creators get paid?
X announced the change on August 7, saying it would stop accepting new applications for Creator Revenue Sharing immediately. Existing members, however, will not lose their remaining earnings.
They will receive three final payments:
The platform said the old programme will officially end on September 7. From September 8, existing Revenue Sharing members will gradually get access to apply for the Original Content Rewards Programme.
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