This comes in the backdrop of intensifying tussle between political parties to consolidate the upper caste votes.
The Bharatiya Janata Party (BJP) will sharpen its overtures in the poll-bound Uttar Pradesh towards the upper castes, particularly the Brahmins, even as it will deploy its time-tested social engineering formula of relying on a broader coalition of non-dominant castes, people aware of the details said.
In the state, where caste is a key factor in determining preferences and electoral outcomes, the BJP has been building a constituency of non-dominant and marginalised castes, wooing them through social welfare measures as well as political representation. The leader admitted that a bunch of issues such as the controversial University Grants Commission equity regulation that has been challenged in court; the complaint from UC of being overlooked for party and government positions has created a narrative that suggests they are cut up with the party.
they will have a dominant role in this election,” the functionary quoted above said While there is no discrimination or overlooking of the UCs. To begin with, the party will organise meetings and events with the “samaj” (castes) where their concerns will be heard, the functionary said. He said the party is not worried by the Samajwadi Party (SP) redefining the “Pichda” to represent “Pandit” in its popular “PDA“ or “Pichda, Dalit , Aplsankhyak” outreach.
“Earlier, the BJP was accused of being a Brahmin-Baniya (UC) party, when we started social engineering, a new coalition of supporters emerged which was seen as a counter to the consolidation of Muslim-Yadav voters for the Samajwadi Party or the Jatav voters for the Bahujan Samaj Party .

