Tawang conclave shines tourism spotlight on Land of Rising Sun: A practical reader guide

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Tawang, From the roaring pristine Jang Falls to the majestic Tawang Monastery set in the tranquil eastern Himalayan range, Arunachal Pradesh showcased some of its best sites during the just-concluded international tourism conclave here.

The ITM is a flagship annual event hosted by the Ministry of Tourism to promote the tourist offerings of the Northeast region. The ministry also invited several digital content creators to help promote Arunachal Pradesh’s rich tourism offerings. After hosting nearly 200 delegates from India and several other countries for the International Tourism Mart from October 29-31 in Tawang, the state government has now set its eyes on boosting tourism to the easternmost state of the country. It was built in memory of Rifleman Jaswant Singh Rawat, who belonged to 4 Garhwal Rifles, and laid down his life defending the nation in the 1962 India-China War. Located just 25 km from Tawang at an altitude of 10,000 feet, it stands as a testament to his bravery and draws tourists from across the country, according to a description on the Incredible India website. On the opening day of the conclave, Arunachal Pradesh Chief Minister Pema Khandu told reporters that in these 13 years, the tourist footfall in his state has risen from one lakh in 2013 to 10 lakh. The mart also witnessed participation of 43 international buyers from 22 countries, 42 domestic buyers from 16 States and Union Territories and 81 sellers, along with media representatives, influencers and tourism stakeholders, the ministry said.

“This can be attributed to the ITM also,” Khandu said, adding that Arunachal Pradesh was fortunate to host the mega event for the second time.

Union Tourism Minister Gajendra Singh Shekhawat, who attended the press conference alongside Khandu shortly before the inauguration ceremony, noted that the Centre is committed to helping all Northeastern states reach their tourism potential.