A Bengaluru man has called out popular coffee brand Subko after allegedly finding a body-shaming description printed on his receipt instead of his name. The incident reportedly took place at Subko The Craftery in Koramangala, prompting the company to issue a public apology.
(Also read: Retired Air Force officer lashes out at woman body-shaming her on Instagram ) “I went to Subko The Craftery, ordered my food, paid my bill, and later looked at the receipt. Under Customer Detail, instead of my name, I found: ‘Little fat black shirt. Yes. That was apparently enough to identify me,” he wrote.
He added, “Not my name. Not even a simple order number. What makes this worse is that someone had to consciously type that into their system. Take a look here at the post: The post caught Subko’s attention, with the company later sharing a detailed statement on its official Instagram account. It hasn’t, yet. We know that publishing this could give it more attention than it currently has. Taught us how far we have to go. “Fat shaming is wrong. Every form. Every time. No exceptions. There’s no clever way to say this. It was cruel, and it happened under our roof,” the statement read. Not for how it looked.
Not ‘the gentleman at table 12. Because apparently basic dignity wasn’t part of the service, someone looked at a customer and reduced him to ‘fat’. Because it’s gone viral, “Today, we’re not addressing this. Because it genuinely bothered us, but we’re posting this.
And accountability is more important to us than sheltering ourselves from judgement when our team member was unequivocally in the wrong,” the company said. (Also read: Woman shuts down body shamer with creativity, turns nasty fatphobic remark into song. Watch ) Subko confirmed that a guest at its Koramangala outlet had been “described by their body type on a printed bill instead of by their name” and said the employee had knowingly entered the description. The company said it had attempted to contact the customer to apologise and had taken “the strongest disciplinary action possible”. Subko also said it was revising the way customer details are recorded at the counter and would address the issue as part of its staff induction process. (Also read: ‘Main kahan baithungi’: Woman’s vile fat-shaming rant about bike taxi driver sparks outrage ) “To the guest who experienced this: we’re sorry. For what it was,” Subko said. Check out the post here: “This is totally not acceptable,” wrote a third person, while another summed up the criticism by saying, “Body-shaming is never okay.”
