Online deliveries have become part of everyday life, whether it is groceries, medicines, food or a last-minute order. Yet, after receiving a package at the doorstep, we rarely get a chance to do much more than say a quick thank you to the person who brought it. This Raksha Bandhan , Swiggy Instamart has come up with an interesting way for customers to thank delivery partners. Its delivery bags feature a section that can be turned into a rakhi.
Another user wrote, “Instamart has officially won my heart, and how! The Raksha Bandhan bags have a tearable section attached to the paper handle. Customers can remove the section and tie it around a delivery partner’s wrist as a rakhi when their order arrives. The bags have been spotted online, with users sharing the idea on social media. This Rakhi, Instamart is giving out the most wholesome gesture. You can cut the handles of their bag and tie it to the bhaiyas. NGL, I have massive respect for brands who think about their delivery partners and make them feel special. Such a sweet little thing, but it would make your delivery bhaiya’s day. Go tie a rakhi to them. How cute is that! Whoever came up with this idea, kudos to them! On my way to tie this on my delivery bhaiya’s wrist.” (Also Read: Man claims piranha attack left him missing piece of finger after viral video sparked fake claims ) The idea has added a small festive touch to everyday deliveries, while giving customers a new way to celebrate Raksha Bandhan with delivery partners.
The initiative comes as Raksha Bandhan approaches, giving the usual doorstep exchange a festive element. (Also Read: Nani talks to ChatGPT thinking it’s a real person, granddaughter says: ‘I don’t have the heart to tell her’ ) Take a look: A third person commented, “Feels so good to give back a little! Got this bag with my order today and the delivery handle comes off as a rakhi for delivery bhaiya.

