Geetu Mohandas’ Yash -starrer Toxic had everything going for it when: A practical reader guide

Geetu Mohandas’ Yash -starrer Toxic had everything going for it when: A practical reader guide

Toxic worldwide box office collection day 6: Geetu Mohandas’ Yash -starrer Toxic had everything going for it when it released last week. It had one of the biggest openings for an Indian film and broke several advance booking records. The buzz, however, lasted all of a day. Negative reviews and bad word-of-mouth have ensured that the film has been in free fall ever since. Monday was when it all came tumbling down, and the film crashed hard, having been reduced to single-digit collections at both the domestic and international box offices.

The film grossed over ₹ 140 crore worldwide on its opening day, the second-biggest start for a Kannada film after KGF Chapter 2. After a lukewarm weekend, Toxic ended its extended five-day release with a domestic net haul of just over ₹ 214 crore. But on day 6, it was unable to do that. Toxic earned just ₹ 7.45 crore, a near-70% drop from its Sunday earnings, and almost 95% below its day 1 gross. This takes Toxic’s six-day domestic haul to ₹ 221.55 crore net ( ₹ 264.80 crore gross). At this rate, it may be tough for the film to cross the ₹ 300-crore mark by the end of its run. In the overseas market, Toxic did not have the penetration of the likes of Dhurandhar 2 and Pathaan, which meant it had an average start. Toxic earned just over $2 million overseas on its first day. By day 6, its daily collection has come down to just above $200K. The film has earned a little over $4 million internationally in its first six days. This takes its worldwide gross to ₹ 304 crore, finally pushing it past the ₹ 300-crore mark. The film has released in theatres on August 26.

Toxic had a great start pan-India, exceeding expectations. But thereafter, the film continued to suffer setbacks. It needed a manic Monday to lift itself out of the doldrums. So when the fall began, it was even more drastic. Toxic, directed by Geetu Mohandas, also stars Nayanthara, Kiara Advani , Huma Qureshi, Rukmini Vasanth, and Tara Sutaria in the lead roles. Toxic has been in the news for its steamy, intimate scenes and sequences that appear to show women in a not-so-favourable light through imagery and dialogue. The film was cleared by the CBFC with no cuts and an A-rating.