Shweta Pandey is a Senior Content Writer at Hindustan Times, with over 12 years of experience in beauty and wellness journalism, specialising in makeup, skincare, and hair care.
Her career reflects consistent growth, moving from content contributor to senior writer. She now plays a key role in shaping editorial strategy, social media content, and ensuring high-quality, reader-focused content that aligns with evolving audience needs. Shweta’s core expertise spans makeup, skincare, hair care, and holistic health and fitness. She specialises in in-depth beauty product reviews, ingredient analysis, skincare routines, and evidence-based wellness advice. Known for her analytical and data-driven approach, she relies on verified sources, dermatological insights, and expert consultations to ensure credibility. Her field experience includes interviewing Bollywood celebrities, beauty and makeup professionals, tracking consumer trends, and simplifying the top picks. Beyond her writing desk, Shweta enjoys exploring new destinations, experimenting in the kitchen with delightful recipes, and staying in tune with the latest beauty and wellness trends. Skin dryness is not just limited to using harsh skin ingredients or not doing your skincare steps right. In fact, along with your diet preferences and lifestyle habits, your air conditioner might be the real cause too. Dermatologist Dr Shefali Saini speaks to HT Shop Now on how long hours of sitting in an air conditioner can actually impact your skin. More often than not, they spend long hours in air-conditioned offices, commute in air-conditioned cars and return home to air-conditioned rooms”. She further mentions that many people assume dry skin is only a winter concern. However, prolonged exposure to air conditioning can have a significant impact on the skin barrier throughout the year, even during the hot and humid months. When patients ask me how to manage AC-induced dryness, my advice is usually quite simple. Healthy skin doesn’t necessarily require an elaborate routine—it requires consistency and products that respect the skin barrier.
She began her professional writing journey in 2011, entering the evolving world of digital lifestyle journalism as beauty and wellness content rapidly transformed in India.
She says, “ When patients tell me their skin suddenly feels dry, tight or unusually sensitive, the first thing I ask isn’t about the weather; it’s about their daily routine. Over the years, she has worked with reputed digital media houses like India Today, the Times of India and Skymet Weather, steadily building credibility through well-researched features, product reviews, and trend analyses.
