Brandon Stirrup, Senior Business Strategy Manager at Microsoft’s Xbox: A practical reader guide

Brandon Stirrup, Senior Business Strategy Manager at Microsoft's Xbox: A practical reader guide

A top executive from Microsoft’s gaming franchise Xbox has flagged several concerns about the use of Artificial Intelligence in the development of games. The account has now been made inactive as the posts went viral.

“My goal is to get this over with so we can move on as a company, despite the fact that some will persecute me for this: we use AI, just as all companies do in 2026. Stirrup revealed in his X post that he spent the weekend developing a miniature game using AI. This story is being updated.

He claimed that his revelations, which came against the backdrop of an industry-wide split around the need for a slowdown in AI, could potentially have him fired from Microsoft. As of this writing, Stirrup has made his X account inactive. And despite having no experience in game development, it took him just three hours to get it done. “You can make a game with a simple prompt, and, yes you can make custom, tailored games. Everything you want in a game is right there for the taking, for better or worse. “Everyone else accepts reality. Stirrup claims that the leaders of the gaming industry “are afraid to talk about AI. He then admits: Users want the truth. We’re using AI.

Brandon Stirrup, Senior Business Strategy Manager at Microsoft’s Xbox division, claimed in a series of posts on X that gaming companies are using AI extensively despite a “negative sentiment” about it among gamers. “Look if I’m fired tomorrow it will be because I told you the truth that nobody wants you to know,” Stirrup wrote. “Gaming is the only industry slow-walking the transition because users have negative sentiment,” he wrote. “I love Xbox and Microsoft and I have spent 10+ years proving this,” he continued in a post.