That iconic gold-braided, high-collared, larger-than-life costume actor Amrish Puri wore in the 1987 cult classic Mr India didn’t just happen. We all know the line: “Mogambo khush hua (Mogambo is happy). But have you ever wondered who made Mogambo look that powerful?
Also read | Veteran designer James Ferreira says old Bollywood stars never asked for free outfits: ‘People were so well-mannered’
Men had fewer clothes, but they invested more time in having them made properly. But one thing has not changed: a good fit is timeless. And her biggest style tip? Stop thinking bespoke = skin-tight. “True bespoke is much more nuanced. It is about understanding your proportions, your posture, your lifestyle, and even the way you move.
Speaking about how men’s fashion has changed, he said, “In the 70s, tailoring was much more personal. “The biggest misconception is that bespoke means a garment should be extremely fitted or tight,” she explained. The best-fitting garment is one you don’t constantly think about wearing,” Avani said.
Today, men have access to much more fashion, international influences, and faster trends.
For me, the most rewarding part has been seeing the craftsmanship we do in the atelier become part of a character, a story, and eventually something that audiences remember for decades.”
Discussing why a film costume matters so much, he shared, “What I have always found fascinating about cinema is that clothing has the ability to create a character before the actor even speaks.
