Megastar Chiranjeevi has condemned an AI-generated inappropriate video of Devara: Part 1 stars Jr NTR and Janhvi Kapoor from the film’s song Chuttamalle. He penned a long statement that it is shameful act and he will definitely take the matter up with the concerned authorities.
Chuttamalle , composed by Anirudh Ravichander and sung by Shilpa Rao, was among the popular songs from the film. Released in September 2024, Devara: Part 1 stars Jr NTR and Kapoor in the lead roles.
Because it has not affected us personally, we cannot remain silent simply. This is not an issue concerning just one individual or one film. Every one of us has a responsibility to stand against this abuse. I will take this matter up with the Telugu Film Chamber, the Producers’ Council and our affiliated industry bodies, and recommend the formation of a dedicated committee and support cell. Working closely with Cyber Crime authorities, this team should support those affected, coordinate efforts to remove such content and pursue legal action against those responsible. “The entire Telugu film fraternity must come together for this effort. Our associations, artists, technicians, audiences and fans all have a role to play. I also urge the Central and State Governments to take strong and effective measures against the misuse of AI for such abuse. The AI-generated video, which circulated widely on social media before being taken down, digitally manipulates Janhvi Kapoor’s appearance from the song to depict her in sexually explicit manner.
Today, it has happened to someone else. Tomorrow, it could happen to you, me or anyone we know.
