Shweta Pandey is a Senior Content Writer at Hindustan Times, with over 12 years of experience in beauty and wellness journalism, specialising in makeup, skincare, and hair care.
Her career reflects consistent growth, moving from content contributor to senior writer. She now plays a key role in shaping editorial strategy, social media content, and ensuring high-quality, reader-focused content that aligns with evolving audience needs. Shweta’s core expertise spans makeup, skincare, hair care, and holistic health and fitness. She specialises in in-depth beauty product reviews, ingredient analysis, skincare routines, and evidence-based wellness advice. Known for her analytical and data-driven approach, she relies on verified sources, dermatological insights, and expert consultations to ensure credibility. Her field experience includes interviewing Bollywood celebrities, beauty and makeup professionals, tracking consumer trends, and simplifying the top picks. Beyond her writing desk, Shweta enjoys exploring new destinations, experimenting in the kitchen with delightful recipes, and staying in tune with the latest beauty and wellness trends.
She began her professional writing journey in 2011, entering the evolving world of digital lifestyle journalism as beauty and wellness content rapidly transformed in India. Over the years, she has worked with reputed digital media houses like India Today, the Times of India and Skymet Weather, steadily building credibility through well-researched features, product reviews, and trend analyses.
I have always been someone who reaches for a lip balm several times a day. Whether my lips feel dry after spending hours in an air-conditioned office, look a little dull before I head out, or simply need a quick hit of moisture, a lip balm is one beauty product I like to keep within arm’s reach. I have one in my handbag, one on my bedside table and, more often than not, another one sitting on my desk. This pretty pink balm from Oriflame has become one of my vanity-table favourites. I love its soft texture and the fact that it feels more like a little self-care ritual than a basic lip product. The packaging also makes it look lovely sitting alongside my other beauty products. I don’t want to remember to apply a separate product every time I step outdoors, so having sun protection in a lip balm makes my routine easier.
Because it combines lip care with high SPF protection, this is the one I particularly like reaching for during the day.
