People formed long queues outside Apple stores in Delhi-NCR and other parts of the country on Friday as the tech giant’s new iPhone 18 Pro and Pro Max models went on general sale in India.
“It is just a phone… rest we will use it and know how it performs. I just need to upgrade from my (iPhone) 15 Plus. It (iPhone 18) has many upgraded features and performance,” he said.
Another customer in a line in Delhi’s Saket said he needed to upgrade his old iPhone. The pro lineup has “the most advanced camera in an iPhone, incredible battery life, next‑level performance, and Siri AI, according to Apple.
Several videos showed enthusiastic buyers lining up outside Apple stores in Delhi, Noida, Gurugram, Mumbai, Bengaluru and other major cities hours before the launch.
India-assembled iPhones available
For the first time, India-manufactured Pro and Pro Max models are available on launch day, reflecting a major shift in local production by Foxconn and the Tata Group. The phones are available directly through Apple’s official online store and flagship retail locations, as well as major retail electronics chains.
“With iPhone 18 Pro, we’ve made advancements to the areas our users care about most: camera, performance, battery, and intelligence. The iPhone 18 Pro starts at ₹ 164900 and the iPhone 18 Pro Max is priced at ₹ 179900, according to the Apple website.
And we didn’t just make incremental improvements in these areas — we took huge leaps forward to create the best Pro iPhone we’ve ever made,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing.
