Biscuitville has beaten much bigger fast-food chains to become: A practical reader guide

1 fast-food breakfast in the 2026 USA Today 10Best Readers’ Choice Awards for the fourth year in a row. Biscuitville has beaten much bigger fast-food chains to become America’s top fast-food breakfast choice. The family-owned Southern restaurant chain was named the No.

McDonald’s came in fourth, while Chick-fil-A ranked fifth. Burger King finished sixth and Wendy’s seventh. Biscuitville has a much smaller reach than these national brands. The chain recently opened its 90th restaurant and currently operates only in North Carolina, South Carolina and Virginia. “We have no microwaves. The chain’s menu is built around Southern-style breakfast food. Its options include bacon, egg and cheese biscuits, fried chicken biscuits, grits, hash browns and country gravy. The chain is also using the idea of Southern comfort and family traditions to connect with customers. That feeling can appeal even to people who did not grow up in the South. The company believes familiar flavours and traditional breakfast food can make customers feel connected to home and family. It ranked third in the Best Regional Fast Food category, showing that its popularity extends beyond breakfast. The chain has been around for decades. The chain’s success points to a possible reason for its popularity: freshness plus familiarity. Scratch-made biscuits, freshly prepared eggs, Southern-style food and family recipes give customers something different from a standard fast-food breakfast. The biggest takeaway from the award is that regional identity can still matter in American fast food. Biscuitville’s win suggests customers may choose a smaller local-style chain when it offers fresh food and a familiar, comforting experience.

Biscuitville was founded in 1966 and has built its brand around Southern food and scratch-made breakfast. Because biscuitville is much smaller than its biggest rivals, the result is notable.

Biscuitville says it has also avoided microwaves and instant food in its kitchens. There’s no instant anything in our kitchens,” Mitchell told Fox News Digital. Biscuitville also performed well in another USA Today category.