Here are some examples- Classic Bollywood portrait – Transform this: A practical reader guide

The 1980s are back on Instagram, this time with a little help from AI. A new photo trend is taking over feeds and stories, where people create portraits that look like they were taken in the 80s.

Instead of adding a vintage filter to a recent photo, users are uploading their pictures to ChatGPT and asking it to recreate the whole look of that era. The trend is also spreading through Instagram Stories. The images don’t all follow the same look. Some feel like Bollywood portraits, while others resemble studio photographs, old magazine covers, movie stills or family photos. Details such as warm lighting, bright colours, soft focus and grain help sell the 1980s feel. ALOS READ | What is Studio Ghibli, Japanese animation giant behind viral AI trend? Here’s why it’s art style is a rage worldwide The Indian versions often play with the fashion of the decade too. Women may get colourful sarees, big curled hair and statement jewellery, while men can be styled in shirts, high-waisted trousers, moustaches and neatly combed hair. Here are some examples- Classic Bollywood portrait – Transform this photo into an authentic 1980s Bollywood studio portrait. Keep my facial features and identity recognisable. Give me period-appropriate 1980s Indian clothing, hairstyle and accessories, with warm studio lighting, soft focus, subtle film grain and slightly faded colours. Make it look like a real photograph taken in India in the 1980s, not a modern photo with a vintage filter. Do not change my facial structure or make me look like a different person. Keep the result photorealistic. Avoid excessive vintage effects, sepia tones or artificial-looking ageing. The photograph should look naturally shot on an analogue camera in the 1980s. Old family album – Recreate this photo as if it were taken in an Indian family photo album in the mid-1980s. Keep the person’s face and expression natural. Add period-appropriate clothes, hairstyle and background, with a simple indoor setting, analogue camera texture, slight grain, soft lighting and realistic film colours. Avoid a modern digital look. 1980s Bollywood heroine – Turn this photo into a glamorous 1980s Bollywood heroine portrait. Keep my face recognisable and natural. Style the hair with a voluminous 1980s look, add a colourful saree and statement jewellery, and place me in a classic Indian studio setting. Use warm lighting, soft focus, analogue film grain and the look of an old Bollywood publicity photograph. 1980s Bollywood hero – Recreate this photo as a 1980s Bollywood hero studio portrait. Keep my facial identity unchanged. Give me an authentic period hairstyle, moustache if appropriate, tucked or loose shirt, high-waisted trousers and a classic studio backdrop. Use analogue film grain, warm lighting and slightly faded colours. Make it look like a genuine 1980s photograph. Wedding album, 1980s India – Imagine this photo was taken at an Indian wedding in the 1980s. Keep the people’s faces recognisable. Recreate the clothing, hairstyles, jewellery, decorations, lighting and photography style of an Indian wedding from that decade. Use realistic analogue film grain and colours, with the slightly imperfect look of an old family photograph. 1980s magazine cover – Turn this photo into an Indian magazine portrait from the 1980s. Keep my face recognisable and realistic. Use period-appropriate hair, clothing, jewellery and makeup, with a simple studio background, dramatic but natural lighting, soft focus and analogue film texture. Make it look like a real editorial photograph from the decade. Doordarshan-era look – Recreate this photo with the visual style of an Indian television portrait from the 1980s. Keep my face and identity recognisable. Use authentic period clothing, hairstyle and styling, a simple studio background, warm lighting and analogue film grain. The image should feel like it was photographed in India during the Doordarshan era. Recreate the surroundings, clothing, hairstyle, vehicles, signs and colours to match India in the late 1980s. Use realistic daylight, analogue film grain and the texture of a photograph printed from film.

The idea is: What would I have looked like if this photo had been taken 40 years ago? Retro street photograph – Imagine this photo was taken on an Indian street in 1987.

Users are sharing the prompts they use and adding the platform’s “Add Yours” sticker and encouraging friends and followers to make their own 1980s-style portraits.