New Delhi, When Reena Kaur retired from her hectic government job two years ago, her husband, Amar Bir Singh Lamba, thought she would finally slow down. He smiles at the memory now.
Their daughter, now settled in Australia, was initially sceptical. Developers questioned the very idea of senior living, arguing that there was no market and asking if they were trying to separate families. The findings put the current market at around ₹ 30,000 crore, with more than ₹ 13,000 crore in investments announced since 2025. It expects the market to reach ₹ 70,000 crore by 2028 and cross ₹ 1 lakh crore by 2030. Real estate major DLF has announced its maiden senior-living development in Gurugram, a project with an estimated revenue potential of ₹ 2,000 crore.
But gave the green signal once she saw the amenities and the vibrant community, he said. Some, said Gupta, went further and accused the company of “trying to change the culture of India”. Per-square-foot prices in many such projects doubled over the past five years, according to industry experts.
“We need affordable and middle-income options too, with the government setting minimum standards and private players stepping up to build quality housing that seniors across income groups can access,” says Jamuna Ravi, CEO of Vayah Vikas.
