These perceptions have existed for years, but they don’t reflect how today’s food systems or preservation technologies actually work. Walk into any Indian kitchen and mention frozen food. You will be bombarded with statements like: ‘It’s not fresh,’ ‘It must be full of preservatives,’ ‘Nothing frozen can match freshly made food,’ and more. In an interview with HT Lifestyle, Sanket Shrikanth, founder and CEO of Scandalous Foods, busts myths surrounding frozen food.
Before the conversation has even begun, the verdict is usually out.
The central development
Fact: Another common misconception is that frozen food is loaded with preservatives. In many cases, the cold chain itself is the preservative. At temperatures of around – 18°C, microbial activity slows dramatically, allowing food to remain safe naturally,” said Sanket Shrikanth.
“Ironically, freezing exists so that preservatives often become unnecessary.
In many cases, time, not freezing, is the bigger factor. Note to readers: This article is for informational purposes only and not a substitute for professional advice. Always seek the advice of your doctor with any questions about a medical condition.
By contrast, produce marketed as “fresh” may spend several days moving through the supply chain before reaching consumers, during which time nutritional value naturally begins to decline.
